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Get into animation industry

>> Friday, April 25, 2008

NASSCOM says that India's gaming industry (computer games and mobile games) is expected to generate $424 million by the 2010. There has been a US$14 million deal between Italy's Mondo TV, Europe's No 2 cartoon producer and distributor, and India's Padmalaya Telefilms. This is expected to boost India's creative reputation. NASSCOM has projected a creation of an additional 300,000 jobs in this sector in next few years. Indian animation industry though a late starter is on the threshold of a boom period and so has a great career potential. India has great mythological stories and characters, good artists and technicians.
Animation application areas include myriad avenues in the following areas :

  • Entertainment (movies and television)
  • Business (product promotions and marketing demos)
  • Sales (presentations)
  • Education (Computer Based Tutorials/Web Based Tutorials)
  • Publishing (graphics and printing)
  • Virtual reality in Defense
  • Web designing
  • Engineering
  • Advertising (commercials and print ads)
  • Fashion designing and interior designing
  • Development of computer games/mobile games
  • Medical, legal and insurance industry (presentations and models)
  • Leading studios and training institutes

Remunerations:
Animation is a sparkling career option even though it is at its nascent stage in India. It is rightly said that animation is a career where one can literally 'draw' ones salary. The training institutes help the candidates in their placements. After finishing the in-house training in some leading animation production studio, you can be a junior animator and can start earning between Rs.12000 to Rs.14000. A senior animator with an experience of 3 to 5 years can take home a sum of Rs.25000 to Rs.35000. But if you have a portfolio of some good and outstanding animation work you would even be able to earn more than Rs.50000 to Rs.60000.So in just a few years one can draw a salary of six figures.

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